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Black Friday 2026 - Watches: Dates and Deals

Posted October 16, 2026 by Miriam, marketeer and watch afficionado Reading time approximately 2 minutes

When does Black Friday 2026 begin?

In 2026, Black Friday falls on Friday, November 27, and Cyber ​​Monday takes place on Monday, November 30. However, at mastersintime.ch, Black Friday begins two weeks early! Starting November 16, you can take advantage of our Black Friday watch deals on our dedicated promotional page. All offers will remain valid through December 1.

Where does Black Friday come from?

Originally, Black Friday in the United States is the day after Thanksgiving, marking the start of a sales period featuring spectacular discounts and offers. The name "Black Friday" emerged in the 1960s; so many people headed to the stores the day after Thanksgiving that it caused major traffic congestion. Fortunately, these days you no longer have to get stuck in a traffic jam to find a great deal. You can shop online at mastersintime.ch from the comfort of your own armchair!

Black Friday Watch Deals at mastersintime.ch

Once again, we have managed to curate an impressive Black Friday watch collection featuring well-known brands. We are offering both men’s and women’s watches from eight different brands, with discounts of up to 70%! Starting November 16th, you can view all our offers on our dedicated Black Friday promotion page. Whether you’re looking for a sports watch, a fashion-forward timepiece, or an elegant Swiss-made watch, you’re sure to find something that suits your style. Want a sneak peek? We can already reveal that we will be offering highly popular Casio watches at a fantastic discount.

What kind of discount can you expect?

Discounts on Black Friday watches at mastersintime.ch range from a minimum of 30% up to as much as 70%! Once again, we have hand-picked the best models from a wide range of brands, including Lorus, Danish Design, and Orient, specifically for Black Friday. The watches offered during this period are purchased specifically for this event, meaning stock is limited; do not wait too long if you wish to take advantage of these substantial discounts. Any remaining watches will later be offered in our Outlet section, but at a lower discount.

Black Friday, Christmas, or the Winter Sale: when is the best time to buy a watch?

The best time to purchase a watch depends entirely on what you are looking for. If you want to take advantage of great deals, perhaps to find a lovely gift or a luxury gift set for Christmas, then the Black Friday period (from November 16th to December 1st) is the time to act. Be quick, though: this offer applies to a specially curated collection, and once it’s gone, it’s gone. 
Please note that during the Black Friday period and the lead-up to Christmas, discounts do not apply to the very latest collections. If you have your heart set on a model from the most recent collection but would prefer a lower price, wait for our Winter Sale, which begins on January 1st; during this sale, remaining stock from the latest collections is offered at a discount.

Discounts on watches all year round at mastersintime.ch

Can’t find anything you like among our Black Friday deals? Don’t worry! The mastersintime.ch Outlet offers fantastic deals on well-known watch brands all year round.

 

Frequently Asked Questions: Black Friday at mastersintime.ch

When is Black Friday 2026?

Black Friday 2026 falls on Friday, November 27. However, many stores offer Black Friday discounts over a longer period. At mastersintime.ch, our 2026 offers will be available from November 16 through December 1.

Are there deals on watches during Black Friday?

During Black Friday, we offer various deals on watches, with discounts of up to 70% available via our dedicated promotional page.

Is it better to buy before Christmas or on Black Friday?

Whether it is better to purchase a watch on Black Friday or closer to Christmas depends on the specific watch you are looking for. While the latest collections are generally not discounted, Black Friday is a great time to purchase various watches and gifts at a significant discount. Use our handy gift finder to discover the perfect present.

Is there a Black Friday sale in [country]?

Yes, mastersintime.ch is holding a watch sale for Black Friday in [country].

How can you spot fake deals?

According to consumer protection laws in several countries, for example The Netherlands, Germany and France, retailers are required to display the lowest price charged for an item over the preceding 30 days when offering a Black Friday discount. This is intended to prevent misleading price hikes before the event. Keep an eye on the watch you intend to buy in the month leading up to Black Friday, or use an online price comparison tool to check the prices offered by retailers. You can find more information on safe online shopping in our blog.

This blogpost was first published in 2024 and updated in 2025 and 2026.